OLD EL PASO
MAKE SOME NOISE
MAKE SOME NOISE.
PHIX teamed up with global agency M&C Saatchi Sports & Entertainment to create a high energy ad, blending both Olympic sports training and delicious food preparation - celebrating meal times with Old El Paso.
‘Make Some Noise for your Home Team’ campaign kicks off with a 30s launch film, that will go live across social and digital in preparation for the summer Olympics in Paris 2024.
The ad features double Olympic swimming champion Tom Dean OBE, silver medal winning weightlifter, Emily Campbell, three time Olympic medallist and diving sensation Jack Laugher MBE and current BMX Olympic gold medal winner, Bethany Shriever.
M&C Saatchi Sports & Entertainment
Agency:
Creative Director: Ronaldo Tavares
Creatives: Rob & Xander
Senior Account Executive: Freya Eaton
Account Director: Charlotte Smith & Reece Fatuhi
Agency Producer: Dywte Brighter
Director & photographer: Phil Sansom
Producer & 1st AD: Rupert Sansom
DOP: Neil Gordon
Colourist: Simone Grattarola @TimeBasedArts
Sound Design: Tom Martin @mcassomusic
Production Manager: India Bradshaw
Focus puller & camera: Callum Tunmore
Photo digi tech: Keir Laird
DIT & camera: Andrew Alexander
Gaffer: Seb Hinds
Spark: Pete Musgrave
Art dept: Matilda Dawes
Hair & Makeup: Annabell Miller
Sound: Henry Levy & Robbie Johnson
Food stylist: Vicki Smallwood @vickismallwood1
Food styling assistant: Immy Muckhow
BTS photography: James Wicks
